Exploring e-commerce opportunities in Thailand

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Business

Asialink Business, in collaboration with Global Victoria, are delighted to present an online event which aims to equip Victorian businesses with key insights to explore business opportunities in Thailand through e-commerce.

The Opportunity?

Thailand is a ripe e-commerce market, with 57 million internet users and 51 million active social media users. It is the largest social commerce market, dominated by consumers under 30 who represent approximately 60% of users.In post-COVID recovery on-time screen use has increased 11% and Lazada Thailand, the top e-commerce platform, describes e-commerce as the new normal.

Attend this online discussion to hear:

  • An overview of the e-commerce landscape in Thailand
  • Current consumer trends and market insight
  • Awareness of localising marketing, social medial and other digital elements when using ecommerce
  • Ability to leverage diaspora communities to support business and opportunities in ecommerce.

Agenda

Opening Remarks by Rebecca Hall, Commissioner for Victoria, Southeast Asia, Victorian Government

Panel Discussion featuring:

  • Grant Bertoli, CEO, Marketbuzzz Co., Ltd.
  • Sirinart Sapawat, Head of E-commerce, FMCG, DKSH
  • More speaker to be confirmed

Closing Remarks by Jason Fuller, Trade Director, Trade and Investment, Southeast Asia, Victorian Government

Moderated by Shiraz Engineer, Associate Director Strategy and Capability, Asialink Business